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Imprints guidance

Under the law, some campaign material must contain details to show who is responsible for the material. This provides transparency for voters.

If you produce material that relates to an electoral event, or to a party, candidate or elected office-holder, you may need to include an imprint.

Imprints can be required on digital material and printed material.

There are different imprint requirements at Scottish Parliamentary elections and council elections in Scotland.

Digital imprints

Statutory guidance on digital imprints – UK-wide

If you are campaigning in a Scottish Parliamentary election or a council election in Scotland, you will also need to read the separate guidance below.

Report a missing imprint on digital material

Imprints on printed material 

Election type

Guidance 

UK Parliamentary general elections

Elections in England, Wales and Northern Ireland

Guidance for political parties

Guidance for candidates and agents

Guidance for non-party campaigners

Scottish Parliamentary elections

Council elections in Scotland

Guidance for political parties

Guidance for candidates and agents

Guidance for non-party campaigners