Know who is paying for online political ads

Think you know political ads?

Your location:

We’re showing you content for . Select ‘change’ to choose a different location.

Online political ads, know them like they know you

Some people think the amount spent on online political ads is confidential. But, did you know we publish spending data and enforce limits on how much campaigners spend on their online and offline campaigns?

Introduction

The amount of money spent on digital advertising is increasing with every election. Digital advertising spend by parties increased from 24% to 43% of advertising budgets between the UK general elections of 2015 and 2017. We aim to publish data for the 2019 UK general election in the summer 2021, and expect the percentage spent on online political ads to have increased further. 

Last updated: 17 March 2021
Next review: 11 March 2022

Your location:

We’re showing you content for . Select ‘change’ to choose a different location.