Running electoral registration - Scotland

What should my public engagement strategy include?

What should my public engagement strategy include?

Your strategy should include:

  • how you will identify and engage with potential target audiences (including hard to reach groups)
  • details of the communication channels you will use to engage residents
  • how you are going to work with internal and external partners to reach target audiences
  • how you will raise awareness through advertising and the media
  • how you will measure the success of your strategy
Last updated: 6 October 2020