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In the run-up to elections, you’ll see candidates, political parties and campaigners campaigning in different ways to try and influence how you vote.

Getting messages to voters is an important part of the democratic process. Candidates, political parties and campaigners need to communicate with you to explain their views and policies, so that you’re informed when you vote.

However, the rules around election campaigning can be complex. That’s why we’ve worked with other organisations to help you understand how candidates, political parties and other organisations campaign for your vote. We want you to be confident whenever you encounter campaign material.

Campaigning tactics

In the run up to an election, candidates, parties and campaigners use different tactics to try and influence how you vote.

Claims made in campaign material

Find out who you can contact about claims made in campaign material.

Engaging with campaign material at elections

Find out how to engage with campaign material and who to contact if you have questions about information you’ve seen or heard.

Who produced this campaign material?

Find out how to know who is responsible for producing campaign material.

Why am I receiving campaign material?

Candidates, political parties and campaigners sometimes use data about voters to support their campaigning activities.

Spending on campaign material

Understand who has paid for campaign material and the spending limits ahead of an election.

Abuse and intimidation

Campaigning is a vital part of the democratic process. Abuse and intimidation of campaigners is unacceptable.

What regulators are responsible for

A number of regulators have remits that cover different aspects of election campaigning.

Polling day

Find out more about the rules about campaigning on polling day

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